Contact Us

Use the form to the right to contact us online or give us a call at:



By mail or in person:

Suite 200, 505 - 3 Street SW

Calgary AB  T2P 3E6

Name *

200, 505 3rd Street SW
Calgary, AB, T2P 3E6


Higher Landing is leading the evolution of the outplacement and transition industry by offering our transformation clients a leading edge program with a multi-faceted team of professionals who will provide complete career transformation. 

We take the traditional transition process to a new level with a proprietary approach that aims to connect head with heart, and identify strengths, values, passions, and purpose.



Jackie Rafter

We’ve all heard of B2B. So what is E2E and how can you do it?

E2E = Employee to Entrepreneur

How can you do it?

All it takes is:

  1. Motivation
  2. Planning
  3. Discipline

In June 2003, my mother passed away after a long illness. This sad event made me question many aspects of my life. While spending time in multiple hospital waiting rooms, I was wondering how I could transition from the corporate life I had led for nearly 20 years for something that provided more fulfillment. I thought doing an MBA would provide the tools I needed to start my own business.

Events like the death of a loved one and job loss shake things up in one’s life and provide immense motivation to make changes. I had just experienced both of them –  the death of a loved one and job loss. After I asked my employer if my work schedule could be revised to accommodate the MBA, I got a severance package. The work I had been doing for the past three years to integrate two companies was completed and my services no longer required.

From the Fall of 2003 when I started the Executive MBA at Haskayne I continued to use the two years in the program to plan the exact kind of business I wanted to launch. Each course I took I used to build my knowledge and develop my business plan.

I was still working on my business plan when in February 2006, I had an opportunity to acquire a business in my chosen field for a great price as the owner wanted someone to take over. My plan and timelines shifted and by April 2006 I was in business!

Without the planning process done ahead of time, I could not have fast tracked my entrance into entrepreneurship. Even though the plan had to be revised, I had a starting point to build from.

So how can I preach discipline when I did not follow my own business plan? Almost 10 years and a thriving business later I am glad I went off my plan at that critical point. Opportunity is often the drug of choice for entrepreneurs as anything is possible in our minds because it is our business! Discipline in the form of a plan, goals and philosophy are how good entrepreneurs turn opportunity to advantage.

So what does E2E mean to Higher Landing and why am I writing a blog about it? I pursued my passion for wine and the enjoyment it can bring to occasions with friends and families and turned it into a Western Canadian based importing and distribution business called Bonvida Wines. Higher Landing’s process of helping their clients connect head to heart and change management resonated with me as I could have used this service when I got my severance package from my last job. Making a change can seem daunting, but as my experience shows that with motivation, planning and discipline, you too can transition from employee to entrepreneur!

Jane Depraitere, LLB, CGA, MBA
President and Partner, Bonvida Wines
Chair, Higher Landing Advisory Board